Running a business is exhausting!
I’ve personally been emotionally drained, completely spent and in a fog - I didn’t know what to do next. It seemed that everything I was trying didn’t work, and I wasn’t growing my company or getting new clients. I’ve been there, I know how painful it is. But I did something about it, and set an entire year aside to work on this problem. So I began to develop a system that helped me revolutionize my own company - and it worked! I had finally figured out how to systematize the business process, build a valuable brand and reach new customers. It was during this time that CEG developed BrandDNA, a strategy system that completely reshaped the whole company.
Then I thought, “you know, I bet there are others that have the same pains”, so we made it into a service!
Since 2013 we’ve been helping companies develop real brands, with real impact, reach and focus so that they service the needs of their ideal client, filter out the difficult clients, and focus on delivering memorable experiences. During this time we’ve found out that there are common problems businesses face: